Black Friday

Cyber Monday: The Beauty Hack

Black Friday’s down, and you’ve likely conquered the majority of your holiday haul. If you’ve been fending off your personal wants this weekend, Cyber Monday is the perfect time to scratch that itch. I’m talking to you, fellow Sephora Rouge-heads. Being a personal indulgence, it’s a perfect time to nail down some serious #selfcare. Am I right? This year, I’m breaking down the best of beauty by age. This ensures you’re getting the maximum return on investment on each product.

All the sh%t you need, none of the sh%t you don’t. Sound like a less guilty pleasure now?


Ladies and gents, these years are the golden years when it comes to our skin, so it’s important to lay the proper groundwork. These picks will ensure your skin remains as healthy as possible.

Glossier Super Pure: If you get nothing else from the Supers collection of serums, Pure is the way to go. From college parties to our first jobs, life can treat our skin a little rough from bad diets, alcohol, and stress. The good news? This serum does it all. 20% off sitewide!

Fenty Beauty Stunna Lip Paint: your twenties are your years to live boldly, but likely not on just as bold of a budget. This luxury beauty brand is super reasonably priced without any sacrifice to the product. While I haven’t tested it personally, I can say the word on the street from Sephora makeup artists are that it’s legit AF. Cyber Monday is the best time to grab it too.

Too Faced HangoverRx & Beauty Blender Sleep Set: OMG THIS SET. Take it from a gal who likes to socialize: this sh%t works. Whether you’ve had 4 hours of sleep or still haven’t kicked that hangover, it totally refreshes your skin. I sampled it as a joke in Vegas one year and was hooked ever since. This set includes their new version, the spray, and it’s divine AF.

Glossier Invisible Shield: If you aren’t using sunscreen, you are going to hate yourself in your 30’s. Save on the future botox bill by laying the proper foundation now. I love this new addition to their collection: it plays well with makeup and doesn’t smell or feel like crap. Buy it for 20% off today.

30-somethings & beyond

These are the years for you to “get your shit together” when it comes to skincare. Each of the following is cherry-picked by me based on the reputation of the brand and their performance on myself and others I know.

Sunday Riley Auto Correct Brightening & Depuffing Eye Contour Cream: I couldn’t be more impressed by Sunday Riley. I’ve used both Good Genes and Luna over the past year and have noticed a drastic difference in my skin. I have high hopes for this one. What if it sucks for you? No sweat: Sephora’s got you with that killer return policy. No buyer’s remorse! It’s a no-brainer.

Glossier You Fragrance: If you’ve spent the better half of your 20’s fighting (and losing) the battle when it comes to finding the right perfume, I got you. Glossier has body slammed the beauty competition again, this time with fragrance. This scent works with your own skin, making it different for every person, yet completely universal. Sound too good to be true? It’s not. At 20% off, it’s a great way to try it out.

Cover Girl Outlast Lip Topcoat: Once we hit our 30’s, our lips just don’t seem to hold color as well. I swear by this product for all my lippies that have trouble sticking around past appetizers. This drugstore product is one hell of a gem. Take 40% off all Cover Girl at Ulta today.

Serious Skincare Insta Selfie: This primer is the absolute sh%t. Fine lines? Gone. Want to wear no makeup? Also a go. My skin has never looked better makeup or no-makeup. It’s 30% off sitewide too, so pick up some of their A Defiance line too for an extra boost in anti-aging!


Consider these picks the Cyber Monday equivalent of the obnoxious media emergency announcement: Read. HEED.

Narssisist Wanted Eyeshadow Palette: All my NARS ladies, you know the drill. Newbies? Grab your wallets. This will be guaranteed to sell out, and when it’s gone, it’s gone. Limited edition king of all neutral palette? It’s a Mike Tyson: a done deal. Grab or face buyer’s remorse. Still not convinced? It’s a $200 value for $59. GO.

ghd Nocturne Flat Iron Set: If you’ve been itching to ditch that old CHI, now’s the f&%in’ time. I’ve owned a ghd for 8 years now, and it’s still going strong. My hair looks and feels better in comparison, and this set pampers you with a cute storage bag and extra products for nearly half the retail price of just the iron. Go fetch!

Huda Beauty Obsessions Eye Palette: Also a cult must have. The new Mauve palette is the perfect neutral palette for day and night, and perfect for you ladies looking to kick it up a notch from the basic scale. Plus it’s less than $30, meaning it will go quick.

Urban Decay Naked On The Run Palette: Okay I know, I am going ape-shit on palettes today, and honestly, this one deserves the lineup as much as the others. This is an all around, one-stop shop for your makeup needs. Fellow lazy gals? This one’s for you. One palette for your entire jet set. It’s 50% off at Ulta today, online only.

Black Friday: The Hacker’s List

Hey hey, my fellow online shopping night owls! We’re a few hours post dinner, and now settling into our strategy for tomorrow. Am I right? If you’re overwhelmed with options, or simply a procrastinator, it’s okay, I’ve got a quick game plan for ya.

I love the thrill of Black Friday for the same reason I love video games: the thrill of the chase. However, I also love the opportunity to use strategy to make it as painless as possible. If you’re shopping from your laptop tomorrow, I’ve got you boo: to help you not only maximize your savings but also earn maximum rewards back too! In?

Before You Shop: Pro Tips

Rewards Credit Cards

If you have rewards credit cards, Black Friday is the time to use them! I do all my major shopping hauls on my airline credit card to earn rewards for new trips, perks, etc.


How many times have you all felt mega buyer’s remorse? Me too. Don’t worry about it, instead be proactive about it. I like to set an overarching budget for all gifts and distribute from there. It’s super helpful and actually helps weed out the fluff and subsequent remorse.

Use Discounted Gift Cards

This is one of my best-kept secrets. Did you know that millions of dollars in gift cards go unused? Do you wish you could sell your gift card for cash? You can. For less. I often pick up (and sell!) gift cards to places I don’t use, and vice versa. Raise is a SUPER safe discount site, and if you don’t believe me, take it from the experts: they’re backed by Accel Partners.

Go Time: My Picks

Significant Others & Family

I believe in the power of quality over quantity when it comes to holiday shopping, as I find I use a well thought out gift more than just a few of my favorite stocking stuffers. Even though the price tag might be a little bit higher, it’s bound to be a thoughtful one that will last for many years to come!

Theil Audio Aurora

This is for all your music lovers or a great gift for your significant other or family. I had the pleasure of meeting the team at Thiel this past month, and after chatting with their CEO I couldn’t be more pumped to watch them disrupt the home audio vertical. Their product is meticulously engineered to deliver sound exactly as music producers worked hard to create, in real life. I couldn’t be more blown away by mine, and stay tuned for a full post about it later as I begin to test it out to learn the tips and tricks for you.

Sale runs until Sunday, and use BLACKFRIDAY at checkout to get 25% off.

Valentino Rockstud Wallet

Here’s your chance to score the hottest style of the past few years at 40%. Net-A-Porter is one of my favorite places to shop for designer items, as the deals are fantastic!

Net-A-Porter’s sale runs through Sunday, take up to 50% off sale items, no code needed.

Sam Edelman Velvet Lace Up Bootie

Loved my black tie up booties from my New Mexico trip? Look no further! This pair is only $80.


Prada Metallic Wallet

I’ve been getting so many questions about my silver Saint Laurent mini wallet, and I found this similar option for you. Guess what? It’s even under $200! Give this as a gift to your fashionista bestie, or snag one for yourself!

Touch XL Dimmable LED Makeup Mirror

Have it. F&%in’ lurrvvv it. It’s under $50 and makes a great investment into optimizing your space in your apartment as far as beauty goes.

Google Home

I’ve gotten the chance to play around with this at work, and I must say I’m impressed. This baby is on sale at Nordies, which means you can score a killer gift with an even better loyalty reward. On sale, it comes to less than $80. Remember to use your triple points day, especially if there’s more in the cart!

Swell White/ Calcutta Gold Insulated Bottle

These and Bkr bottles are my number one holiday gift this season! I love the price point, as it’s perfect for just about everyone.

Bkr Bottle

This is a great way to earn mega points back for your rewards at Sephora, or Nordies! While there isn’t a dedicated sale, the payoff you get in your direction is a killer compromise.

Black Friday Quick Browses

Because efficiency, I’ve also rounded up some of the most popular retailers we shop at today under one list for a quick easy link into each of their sale pages. Browse and choose on your own accord right from the site!

Glossier: 20% off site wide! Go fetch.

Carbon38: 30% off sitewide with HOLIDAY38

Bandier: 20% off everything.

ASOS: 30% off everything with EPIC30

Nordstrom: extra 20% off sale items

Sephora: Special edition and limited edition value packs galore! Plus. Bkr bottles. Because VIB Rouge.

All Saints: up to 40% off everything. My favorite retailer ever for sweaters and jackets.

Missguided: 50% off EVERYTHING.

SHOPBOP: 75% off sale items, and 30% off full price items sitewide.

Revolve: 50% off selected items.

Nordstrom Rack: extra 30% off clearance.

QVC: $10 off your first order with TEN4U, major deals on electronics and homeware

Now, go grab a glass of wine and settle into your Black Friday shopping sesh! I’ll be updating this list along the way with items I got and new stuff released tomorrow.

Photos by Rachel Radcliffe Photography